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Friday, June 1, 2012

Remember the WHY

It's Friday, the most common day of the week to forget why we are in the business we are in. On a day like today it's often easier to remember what we are doing outside of the work day - through the weekend.

Yet for many of us, the anxiety of not following through with tasks outside our comfort zone that are crucial in our career leads us to search for distraction.

It is for this reason we must remember why we made the commitment to our profession in the first place. This gives us something to celebrate through the weekend and motivate our Monday energy.

Answer this question. What made you chose your profession?

Sure, the logical reason may have more to do with the pay and benefits. But what's the emotional reason? Why law? Why sales? Why research? Why serve the people?

The question is really asking - what's your story? Get to the heart of it. Then enjoy your weekend.